Bellevue, Wash. — April 5, 2024 — Today, The Pokémon Company International announced that the original animated series, “Pokémon: Path to the Peak,” has been nominated for Best Animation (Series & Channels) in the Video category in the prestigious 28th Annual Webby Awards.
“Pokémon: Path to the Peak” follows Ava and her partner Pokémon, Oddish, on their journey to rise to the top of competitive Pokémon Trading Card Game (TCG) play. Featuring the bestselling Pokémon TCG in a first-of-its-kind way, the series invites viewers to explore the worlds of casual and competitive Pokémon play in a charming, animated format. Mirroring the Play! Pokémon competitive program which gathers casual and competitive Pokémon players for organized play, “Pokémon: Path to the Peak” celebrates the global Play! Pokémon community in a story that explores the spirit of friendship and determination.
The four-part animated series was developed as part of The Pokémon Company International’s ongoing commitment to deliver exciting original content for fans to experience the Pokémon brand in unique ways. Originally premiered during a special screening at the 2023 Pokémon World Championships, all episodes of “Pokémon: Path to the Peak” are available to watch now on the official Pokémon YouTube channel.
“Pokémon: Path to the Peak” was developed in-house at The Pokémon Company International, a subsidiary of The Pokémon Company based in Tokyo. This award-nominated web series marks a significant advancement in the development of content outside of Japan where most Pokémon content has historically been created.
“As we look to develop a wide variety of content to appeal to the extremely diverse Pokémon fanbase around the world, this Webby nomination for ‘Pokémon: Path to the Peak’ reaffirms our commitment to create new and unexpected entertainment reflecting not only our fans, but the wide variety of experiences across the franchise,” said Andy Gose, senior director of media production, The Pokémon Company International. “This series portrays the sense of community fostered by our competitive play program while also depicting how Pokémon helps to bring people together. We’re very grateful for this nomination and extend our thanks to the Webby committee for recognizing this special series which is near and dear to our hearts.”
The nomination marks the second year in a row where a Pokémon animated series has been recognized for internet excellence by the International Academy of Digital Arts and Sciences (IADAS), with “Pokémon: Hisuian Snow” named as the Webby People’s Voice Winner for Best Animation (Series & Channels) in the Video category in the 27th Annual Webby Awards.
Shortlisted as a Webby Winner, “Pokémon: Path to the Peak” is also eligible for the Webby People’s Voice Award which is determined through public voting. Fans can visit vote.webbyawards.com to cast their vote for “Pokémon: Path to the Peak” now through April 18 at 11:59 p.m. PDT. Winners will be announced on April 23, 2024.
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About Pokémon
The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, visit www.pokemon.com.
About The Webby Awards
Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards is the leading international awards organization honoring excellence on the Internet, including Websites and Mobile Sites; Video; Advertising; Media & PR; Apps & Software; Social; Podcasts; Games and AI, Metaverse & Virtual. Established in 1996, The Webby Awards received nearly 13,000 entries from all 50 states and over 70 countries worldwide this year. The Webby Awards are presented by the International Academy of Digital Arts and Sciences (IADAS). Sponsors and Partners of The Webby Awards include WP Engine, LinkedIn, Verizon, YouGov, NAACP, KPMG, Wall Street Journal, Fast Company, Vox Media, The Hustle, Podcast Movement, It’s Nice That, Convince & Convert, The Neuron, The Gradient, Last Week in AI, MKT1, Bens Bites, The Tilt, Orangeletter, AIGA and The Standard Hotel.