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​​​​​​​The Pokémon Company International Wins Game of the Year at September 2022 Toy of the Year Awards

Pokémon Trading Card Game Earns Recognition for Its Innovative Crossover with Globally Popular Pokémon GO Mobile Game

Bellevue, Wash. — Sept. 20, 2022 — The Pokémon Company International announced today that the Pokémon Trading Card Game (TCG): Pokémon GO Elite Trainer Box has been awarded Game of the Year at The Toy Foundation’s September 2022 Toy of the Year (TOTY) Awards.

The TOTY Awards recognize the top toys, games and licenses, with winners decided by votes cast by the public and industry based on a pool of finalists determined by expert judges. The Game of the Year category is evaluated based on the product’s creativity, design, playability and marketing, and was previously won by The Pokémon Company International in 2021 for its Pokémon TCG Battle Academy family board game.
 
“The Pokémon TCG has been an iconic part of the Pokémon brand for over 25 years, and it’s a joy to witness so many fans rekindle their love for the game through this special crossover with one of the most popular mobile games in the world,” said Barry Sams, vice president of the trading card game at The Pokémon Company International. “We’re honored that the Pokémon GO Elite Trainer Box has been recognized for bringing a unique spin on the classic Pokémon TCG, and we look forward to delivering even more new exciting products as we gear up for 2023.”

The globally popular Pokémon TCG: Pokémon GO Elite Trainer Box is a special collaboration based on the Pokémon GO app, featuring cards with photorealistic artwork and unique gameplay scenarios inspired by the beloved mobile title. The Pokémon GO app quickly took the world by storm upon its debut and has since been downloaded more than a billion times.
 
To learn more about the Pokémon TCG, visit Pokemon.com/TCG.

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About Pokémon
The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, visit www.pokemon.com.